PISA’21 ONLINE VOTING IS NOW OPEN & HONOUREES OF TWO SPECIAL AWARDS ANNOUNCED!

The organizers of the 2nd annual Pakistan International Screen Awards (PISA’21) have opened online voting for their exciting list of diverse and glittering award categories for PISA ’21 which is slated to take place at the stunning Madinat Jumeirah, Dubai, on November 5th, 2021.

Winners across all categories are decided by online voting, with an exception of the PISA SPECIAL AWARDS which include the PISA Youth Icon of the Year Award 2020 and the Breakthrough Artist of the Year Award 2020.

Along with announcing the opening of online voting, the organizers of PISA are excited to reveal the names of the honourees who have earned the aforementioned PISA Youth Icon of the Year Award 2020 and the Breakthrough Artist of the Year Award 2020 respectively.

Fans of Umair Jaswal will be delighted to hear that the film/ television actor, singer-songwriter and music producer who began his career in 2008 as lead vocalist of the rock band Qayaas has earned the PISA Youth Icon of the Year Award 2020.

Umair’s eclectic career has included musical collaborations with legend Abida Parveen, Atif Aslam and Qurat-ul-Ain Balouch; a TV appearance in the serial  Mor Mahal’ opposite Meesha Shafi and a Lollywood debut in tte war epic,  ‘Yalghar.’ Earlier in 2013, Umair was nominated as Pakistan’s Youth Ambassador by the International Human Rights Commission.

The organizers of PISA 2021 have also proudly announced that singer Hasan Raheem is the PISA Breakthrough Artist of the Year Award for 2020.

Originally from Gilgit, Hasan Raheem moved to Karachi to study to be a doctor but music seems to be where his heart really lies.  Hasan’s previous releases, include the slow and romantic pop ballad ‘Aisay Kaisay’  which he collaborated with Abdullah Kasumbi and his latest song, the more upbeat romantic track ‘Joona’

Hasan’s growing fan base have been mesmerized by the singer’s cool, almost humming-like low-key crooning voice and heavy Minglish accent; his inclusion of his native Shina language into some of his songs and the groovy guitar and bass lines of his compositions.

Other Special Awards not open to online voting include categories specified as JURY AWARDS including Model of the Year Award Male & Female; Singer of the Year Award and Best TV Actor and Best TV Actress (Jury).

Due to the Covid-19 pandemic and the lockdown of nationwide theatres all Film categories have been postponed until next year.

PISA acknowledges the outstanding talent of Pakistan’s most celebrated artists from Film, TV, Music, Fashion and Digital Content industries and honours artists on an international platform under the aegis of Mesmerize Events and its CEO and Founder, Mr. Faisal Khan.

Categories and nominations can be viewed at https://pisa.pk/nominations/ while entertainment aficionados can begin live online voting for popular votes at http://www.pisa.pk

Online voting will continue until November 1, 2021.

Fashion, TV, Music and Social Media! PISA’21 AWARD CATEGORIES & NOMINATIONS REVEALED!

Organizers of the 2nd annual Pakistan International Screen Awards (PISA’21) – to take place at the stunning Madinat Jumeirah, Dubai, on November 5^th, 2021 – have revealed the exciting list of 24 award categories for PISA ’21, along with the diverse and eclectic nominees.

PISA acknowledges the stellar talent of Pakistan’s most celebrated artists from Film, TV, Music, Fashion and Digital Content industries and honours outstanding artists on an international platform under the aegis of Mesmerize Events and its CEO and Founder, Mr. Faisal Khan. As 2020 was a stagnant year for Pakistan’s cinema – due to the Covid-19 pandemic and lockdown of nationwide theatres, therefore all film categories have been shelved until the next year.

This year, with a new and prestigious jury made up of stalwart industry professionals, PISA has developed an array of glittering categories encompassing outstanding performances and achievements of artists who shone bright in 2020.

NOTE: Winners across all categories will be decided by online voting, with an exception of the PISA Special Awards and the categories specified as Jury Awards.

Voting lines will be open shortly!

PISA’21: Categories and Nominations

PISA SPECIAL AWARDS:

PISA LIFETIME ACHIEVEMENT AWARD

PISA Global Icon of the Year 2020

PISA Youth Icon of the Year 2020

DIGITAL CONTENT

MOST ENTERTAINING INSTAGRAM CELEBRITY

Dananeer Mobeen

Romaisa khan

Swineryy

Ukhano

Waliya Najib

BEST USE OF HUMOUR IN SOCIAL MEDIA

CBA Arslan Naseer

Danish Ali

Junaid Akram

Tabish Hashmi

Voice Over Man-Wajahat Rauf

YOUTUBER OF THE YEAR

Ducky Bhai

Kitchen with Amna

Mubashir Saddique – Village Food Secrets

Shahmeer Abbas

Shahveer Jafry

VLOGGER OF THE YEAR

Daniyal Sheikh

Mooro

Shahveer Jafry

Sham Idrees VLOGS

Ukhano

TIKTOKER OF THE YEAR

Areeka Haq

Kanwal Aftab

Jannat Mirza

Malik Usman Asim

Phullo (Toqeer Abbas)

FASHION

BRIDAL COUTURE DESIGNER OF THE YEAR

Faraz Manan

Khadijah Shah for Elan

Nida Azwer

Nomi Ansari

Shehla Chatoor

PRET A PORTER DESIGNER/BRAND OF THE YEAR

Generation

Khaadi

Sana Safinaz

Sania Maskatiya

Zara Shahjahan

MODEL OF THE YEAR – MALE & FEMALE (JURY)

Aimal Khan

Fahmeen Ansari

Hasnain Lehri

Maha Tahiriani

Mushk Kaleem

Nimra Jacob

MUSIC

SONG OF THE YEAR

‘Allay’ by Ali Zafar, Urooj Fatima and Abid Brohi

‘Bari 2’ by Bilal Saeed and Momina Mustehsan

‘On & On’ by Shamoon Ismail

‘Sakal Ban’ by Mughal e Funk ft Meesha Shafi

‘Teri Tasveer’ by Bayaan

‘Tum Tum’ by Asim Azhar, Shamoon Ismail, Talha Anjum, Talhah Yunus

SINGER OF THE YEAR – (JURY)

Aima Baig – ‘Te Quiero Mucho’

Ali Sethi – ‘Pehla Qadam’

Baluch Twins – ‘Tazhn Teehaar’

Sunny Khan Durrani – ‘La Haasil’

Zeeshan Ali (Surkhwaab) – ‘Sanval’

BREAKTHROUGH ARTIST OF 2020 – (JURY)

TELEVISION

BEST TITLE TRACK/OST

‘Ishq kiya’ by Asim Azhar – Ishqiya (ARY)

‘Zindagi Paheli Hai’ by Ali Sethi/Naveed Nashad – Sabaat (HUM)

‘Ishq  ronda riya’ by Ali Zafar/Naveed Nashad – Mushk (HUM)

‘Yehi toh raaz e ulfat hai’ – Shani Arshad/Aima Baig – Raaz e Ulfat (GEO)

‘Deewangi’ – Sahir Ali Bagga – Deewangi (GEO)

BEST WRITER

Zanjabeel Asim Shah – Pyar Ke Sadqay (HUM)

Kashif Anwar – Sabaat (HUM)

Fasi Bari Khan – Ghisi Piti Mohabbat (ARY)

Sarwat Nazir – Dushman-e-Jaan (ARY)

Sadia Akhtar – Deewangi (GEO)

BEST DIRECTOR

Farooq Rind – Pyar Ke Sadqay (HUM)

Shehzad Kashmiri – Sabaat (HUM)

Ahmad Bhatti – Ghisi Piti Mohabbat (ARY)

Amin Iqbal – Dushman-e-Jaan (ARY)

Zeeshan Ahmed – Deewangi (GEO)

BEST TV SERIAL

Pyar Ke Sadqay – MD Productions/Moomal Entertainment (HUM)

Sabaat – MD Productions (HUM)

Ghisi Piti Mohabbat – iDream Entertainment (ARY)

Dushman-e-Jaan – Six Sigma plus (ARY)

Deewangi – 7^th Sky Entertainment (GEO)

BEST TV ACTOR – POPULAR

Bilal Abbas Khan – Pyar Ke Sadqay (HUM)

Danish Taimoor – Deewangi (GEO)

Feroze Khan – Ishqiya (ARY)

Ameer Gilani – Sabaat (HUM)

Affan Waheed – Ghalati (ARY)

BEST TV ACTOR – JURY

Faysal Quraishi – Muqaddar (GEO)

Imran Ashraf – Mushk (HUM)

Mohib Mirza – Dushman-e-Jaan (ARY)

Sami Khan – Saraab (HUM)

Yasir Nawaz – Bikhray Moti (ARY)

BEST TV ACTRESS – POPULAR

Yumna Zaidi – Pyar Ke Sadqay (HUM)

Mawra Hocane – Sabaat (HUM)

Sara Khan – Sabaat (HUM)

Hiba Bukhari – Deewangi (GEO)

Hania Amir – Ishqiya (ARY)

BEST TV ACTRESS – JURY

Hira Mani – Kashf (HUM)

Neelam Muneer – Bikhray Moti (ARY)

Ramsha Khan – Ghisi Piti Mohabbat (ARY)

Sonya Hussyn – Saraab (HUM)

Madiha Imam – Muqaddar (GEO)

BEST SUPPORTING ACTOR

Ahmed Ali Butt – Jhooti (ARY)

Ali Abbas – Deewangi (GEO)

Gohar Rasheed – Raaz-e-Ulfat (GEO)

Omair Rana – Pyar Ke Sadqay (HUM TV)

Waseem Abbas – Kashf (HUM)

BEST SUPPORTING ACTRESS

Arjumand Rahim – Ghisi Piti Mohabbat (ARY)

Atiqa Odho – Pyar Ke Sadqay (HUM)

Hina Altaf – Bandhay Ek Dour Se (GEO)

Tooba Siddiqui – Dushman-e-Jaan (ARY)

Zara Tareen – Mushk (HUM)

The Road to Immunity with IMMUNITEA

Talk of Umairica keeping up with the trends, I just can’t seem to hold back. As many of you would know, I contracted Covid-19 this season. And much as it was sounded as a death knell by the media around us, I too became concerned about it when my symptoms first started to appear.

When Covid-19 strikes, the first thing that occurs to a person’s mind is how much longer? Or will I survive this? This is why I delved into any therapy that appeared on the family WhatsApp group by all the newly-crowned doctors during the pandemic. Some suggested medicines, while others talked of herbs, there were many ways to nurse one back to health.
With my taste buds refusing to feel the taste, I came across a herbal tea that promised wonders. While I thought that this would be another product I could test, I knew little that it would have a transformational impact on my health and ease up my Covid-19 symptoms.

So what is this IMMUNITEA exactly? Surely, not Lipton in a new packaging. It is a unique herbal tea made with seven different herbs, each providing relief and soothe for different Covid-19 symptoms. Now, Covid-19 is what I was suffering from, however this tea is touted as a relief agent for colds, flu and other common infections.

IMMUNITEA by WB and Hemani was sent over by their team the moment they learnt about my condition. While I was afraid to tell many people about my Covid-19 because the social stigma is real, I went ahead with trying this tea for the first time during the peak of my condition.

And guess what, all these weird sounding herbs got to work right away. With Glycyrrhiza glabra working to ease my respiratory conditions by reducing any inflammation of the throat. Since Covid-19 drains you of physical strength, Zingiber officinale fought off the lethargy and body ache, causing me to feel fresher and better every day.

The lockdown turning into a total isolation can wreak havoc on one’s temperament to fight off the disease, so Ocimum sanctum became my partner in curbing the sadness. Another herb in the tea called Lauraceae acted as an anti-inflammatory and anti-oxidant agent reducing the intensity of the symptoms further.

So, with me finally turning negative of Covid-19, it was a tumultuous three weeks where I reflected upon myself and found the amazing benefits of IMMUNITEA.

While this disease is raging everywhere, I would suggest that you should get it too even if you are suffering for normal cold and flu. You can also inhale a few drops of this tea as steam to unblock clogged nasal passages.

Above all, stay healthy and stay blessed! And ofcourse you can order your IMMUNITEA HERE

Blazing Fast and amazing features! HUAWEI Nova 7i Opens for Pre-orders in Pakistan

With dominating specifications and unmatched performance, Huawei has announced pre-orders for its stellar new offering HUAWEI Nova 7i. The smartphone features are some of the best in its price segment, and comes along with a HUAWEI Band 4* – therefore consumers can get their hands on two exciting technological marvels by Huawei. The pre-order phase begins from May 18 and will continue till May 31, 2020, all through Eid-ul-Fitr.

 

HUAWEI Nova 7i promises features that will clearly dominate at its price point. To begin with, it has a HiSilicon Kirin 810 (7nm) SoC chipset, which is the only 7nm chipset in this segment. The processor gives a blazing fast performance be it immersive gaming or heavy social media usage – so people are in for a thrilling joyride. To top that off, it has a 40W HUAWEI SuperCharge that charges up to 70% in 30 minutes**.

In the photography department, HUAWEI Nova 7i is a pure delight. With four rear cameras, the smartphone shoots wider, clearer and closer than one can ever imagine. The 48MP Quad Camera comes with an 8MP Ultra Wide Angle Lens, a 2MP Macro Lens and a 2MP Bokeh Lens – letting you switch between ultra wide shots to cinematic bokeh portaits and super-detailed close-up shots all in one-go. HUAWEI Nova 7i’s photographic prowess feels like having a professional studio right in your pocket.

 

It also takes night photography to a newer level. With the f/1.8 big aperture and ½ inch larger sensor, night shots become bright and ecstatic. Coupled with HUAWEI AI Image Stabilization and Handheld Super Night Mode, the photos are captured with a greater dynamic range for a sharper and crisper image.

 

All this stupendous imagery and videography, and all that gaming and social media usage looks stunning on the 6.4” HUAWEI Punch FullView Display. A side-mounted fingerprint design lets you unlock your phone faster than the blink of an eye.

 

With a camera this great and performance so fast, people would surely need a lot of space to store their photos, games and apps. Fortunately, HUAWEI Nova 7i comes with 8GB RAM and 128GB ROM so there is enough space for all your favourite things. It comes loaded with EMUI 10 based on Android 10 – giving a cleaner, more intuitive and elegant design and interface.

 

The phone has a boutique of apps in store for you with the HUAWEI AppGallery, Huawei’s official app marketplace. Enjoy exclusive app content as it continues to develop the global apps ecosystem to deliver a secure and diversified user experience. Not only that, but with a plethora of third-party app stores like AppFinder, people can enjoy most apps on HUAWEI Nova 7i.

 

People can pre-order HUAWEI Nova 7i from May 18 all the way till May 31 to get their hands on a HUAWEI Band 4*. The phone comes in unqiue colours of Sakura Pink and Crush Green, along with the classy Midnight Black.

How You Can Get Creative with the new HUAWEI Y9s

Got your hands on the new HUAWEI Y9s? If you haven’t then here are a few reasons why you should get it and if you have bought it then here are some fun ideas on how you can get creative with it. The HUAWEI Y9s is more than just your everyday smartphone. It is powerful, feature-packed and super stylish and can actually do some really cool things with great ease. Here are some of our ideas:

Flaunt Your Style with Spectacular Colours and a Premium Glass Build

We all love to hang out with friends and family. But, before you head out for one, make sure to style yourself as breathtakingly as the phone itself. HUAWEI Y9s comes in amazing colours of Breathing Crystal and Midnight Black – just the perfect shades to match your personalized style. Be it a day event or a night soiree, you’re in for a classy touch with the premium quality glass build of HUAWEI Y9s.

Take a perfect shot, every time with the 48MP Triple AI Camera

Love taking photos but struggle with complicated settings? On the HUAWEI Y9s, it’s a lot easier than you think. Thanks to its powerful 48MP Triple AI camera setup, which houses a 48MP main camera, 8MP Ultra Wide Angle camera and a 2MP Depth camera, you are guaranteed a perfect shot every time. The AI can also recognize what you are trying to take a picture of, automatically adjusting all the settings (up to 22 kinds and more than 500 scenes), while the AI powered Night Mode promises well-lit photos even when there is no light. This means that you can get those stunning photos of the city skyline or scenic shots thanks to the Ultra-Wide angle camera.

And if you worry about taking too many photos or videos, with 128GB of solid storage which can be expanded to 512GB with a microSD card, you’re never running out of space.

Try out the uber-cool Auto Pop-up 16MP AI Selfie Camera

Gone are the selfie cameras that occupy space on your display. The HUAWEI Y9s has hidden the front camera in the top edge of the phone, only popping up when needed and clearing up the display. The 16MP AI Selfie Camera is packed with AI as well such as AI Backlit Imaging which ensures your selfies are well lit. You can also add some rich studio like effects for that final touch, thanks to the 3D Portrait Lighting feature. Both front and back cameras come with Adaptive AI Beauty, which enhances your facial features for a more stunning result!   

Direct your next movie

Want to record your adrenaline fueled bike ride down a hill or even record your pet running around the house? Along with the powerful cameras, the HUAWEI Y9s’ EIS Anti-Shake feature will ensure that the video you record is well stabilized, adding the touch of a seasoned director while making it enjoyable to watch. Want to slow down time to capture every second? The HUAWEI Y9s can do that too, with the Super Slow-Motion feature which slows down the video by 16 times.

Enjoy it all on the stunning Huawei Ultra FullView Display

Love watching your favorite series, movies or a lot of videos on your phone? This means you would need a display that lets you completely immerse in what you are doing. By removing notches and bezels, the HUAWEI Y9s boasts the Huawei Ultra FullView Display. Essentially 6.59 inches of pure uninterrupted screen estate, you can enjoy movies, games and more in FHD+ resolution with 91% screen to body ratio. For all you gamers, this means a lot more viewing space to game on, which is made even better with the power of the Kirin 710F and GPU Turbo 3.0.

Not only does it provide a premium viewing experience, but it also complements the HUAWEI Y9s’ glass body design complete with 3D Arc Design. To top it off, the phone is super-slim as well, making it easier to hold during long uses, while with the fingerprint sensor is moved out of the way to the side, allowing for even more display area.

There is a lot more you can do with the HUAWEI Y9s, your imagination is the limit. You don’t have to worry if the phone can take it either. With its powerful hardware, 4000mAh battery and optimized EMUI 9.1 software, the HUAWEI Y9s is designed to deliver the best of user experience. To prove just how good the photos can turn out, Huawei partnered up with 9lines for a fun editorial shoot using the true 48MP rear camera of HUAWEI Y9s.

 

HONOR PAKISTAN UNVEILS THE HONOR 8X

Honor, the leading smartphone e-brand, launched the latest and most powerful addition to its X-series line up – the Honor 8X.

The device was launched in Pakistan at a star studded event at Dolmen Mall, Clifton. The event featured the star Ambassadors for Honor 8X! The sibling duo Mehwish, Danish Hayat and renown fitness enthusiast and entrepreneur Nusrat Hidayatullah and the amazing Irfan Junejo whose Youtube videos I love!!

At the competitive price point of PKR 35,999 in Pakistan, Honor 8X is a pivotal landmark in the series, extending the reputation of an exceptional value proposition that no flagship smartphone can match. With Honor 8X, customers get a top-end configuration of a 6.5-inch Notch, FullView Display with a 91% screen-to-body ration and chip-on-film (COF) technology along with a comprehensive list of top features.

Honor 8X key highlights include:
6.5” full-view display
128 GB internal storage
20 MP AI dual-lens rear camera with super night shot photography
3750mAh battery with Honor’s intelligent power – saving technology
New Kirin 710 chipsets (first ever in an Honor phone)

My favorite feature has to be the super night shot photography that this stunning looking phone has to offer. Its this feature that many of the top of line phones from other brands even fail. Dark, grainy and almost useless pics is what one has to deal with low light photography.

The new night shooting mode in Honor 8X, enabled by AI technology eliminates the blurring of photos when taking night shots under a maximum 6-second exposure, even with a shaky hand.

Another very important and ground breaking feature is that Honor 8X is also the first smartphone ever to come equipped with a new generation eye comfort mode certified by TüV Rheinland – a feature which can reduce blue light radiation emitted by the screen to prevent eye fatigue. And many of you now know why this all eye burn and fatigue is coming from ? Its your phone screen . Thanks Honor for addressing this very important issue with this feature

News is that Honor 8X is selling like hot cake in the market. You too can get it from your nearest retailers and on official website of Honor. 

A ‘vocal’ review of the latest by J. Fragrances

The uber competitive clothing industry in Pakistan has seen the rise of retail giants for both stitched and unstitched suiting. Junaid Jamshed was able to create a niche for itself through its unique usage of visuals with well-thought aesthetics. It was not long after than the brand launched its own line of fragrances, which is now popular among the masses.

It was also a proud first for J. Fragrances when it collaborated with cricketing sensation Wasim Akram for its coveted 502 Fragrance.

Continuing the same zeal, the brand has recently collaborated with Pakistan’s leading game show host and silver screen star Fahad Mustafa for the launch of Vocal by J. Fragrances. The excitement around the launch is evident as the fragrance made its way on billboards and TV.

The first thing anyone will notice about the perfume is its unique bottle shape: the vintage microphone gives off a silverfish glow and emits a sense of boldness and class with the very first look. And this shape alone inspires the beholder to be an outspoken and confident public speaker. The name, Vocal, gives off an air of fearlessness, of being someone who is not afraid to voice their opinions and choices in life. Fahad Mustafa is the perfect advocate for such a persona.
The fragrance was reviewed keeping in mind the price point, perfume notes and aesthetic value. The smell of the perfume is fresh and this trait is amplified with its main accords of bergamot, apple, lavender geranium, sandalwood and patchouli. It gives the wearer a sensation of serene vitality, and a boost of confidence. It is in short, an olfactory experience that is pleasant yet vividly remarkable at the same time.

In conclusion I would recommend you to buy this perfume, with its’s unique shape and sensual, virile smell – making this J. Fragrance definitely worth the money!

 

Donuts meet icecream !

Dunkin Donuts is undeniably the donuts king in Pakistan. DD has been in the country for almost 2 decades now and is available at over 2 dozen locations and catering to our love for donuts like a BOSS!!

DD has something new in the menu now and I obviously had to try! As the title of my blogpost says its now icecream that you get with super fresh donuts. Ooooh

DD have introduced Donut Ala’ Mode and Iceburg desserts.

Donut Ala’ Mode comes with my personal favorite chocolate glazed donut right from the oven, topped with absolutely delicious vanilla ice cream and nutella drizzled all over.

Iceburg is an icecream sandwich with icecream scoop in the middle and topped with nutella!

Verdict: Except for the icecream scoop placement everything about both the two desserts are same. Ice cream flavor and nutella drizzle are present in both. Its just that the donuts are different in both.

My favorite of the two is Iceburg. Its like eating boston creme donut but the filling replaced with icecream. Loved the taste!! Meanwhile, I like my chocolate glazed donut separately only, so Donut Ala’ mode kinda fails to win my heart. People who are not that big of a fan of the chocolate glazed donut might actually fall in love with warma and cold Ala’ mode’s refreshing taste.

Price is only Rs. 200 and is served in a take away bowl making it as easy to eat as the regular donut. For the price and the taste, its a must dry dessert that DD has launched and I do recommed it to all! And people who take their donuts love super seriously, then ok !! You can skip it 😉

Anything for Virality! Be it fake news

They will do anything to get viral, even create a fake issue just to get noticed. We see this happening now almost on daily basis. Brands vs brands, news channels vs news channels and what not! This latest one though to malign PIA was the most “fake” effort of making a viral fake news.

The waiting passengers of the flight from Skardu to Islamabad were lined up with their sleeves rolled up, shouting out their slogans that they will not stand for the VVIP culture and condemn the PIA flight that was delayed because they were showing their passengers the mountains, and making sure that someone is capturing the rebellion!! But people will not be fooled by condescending bashing of the national airline that was only concerned about its passengers and was delayed due to weather conditions. And ofcourse lest we forget, they wanted full refund and many many other compensations for their act of calling out the VVIP culture!!

PIA is one institution that everyone wants to associate with, just to get famous and they will do anything and will go to any lengths for that. The lady and her party were apparently revolting against the VIP culture that was apparently the reason for delay, without realising that the reason for delay was their own safety! But oh how will that piece of news make you viral and important, and give you your five minutes of fame. The PIA flight from Islamabad to Skardu was delayed due to weather conditions, and safety of the passengers was kept above and beyond any other consideration. However, people here in the picturw trying to ride the social media wave on the wings of PIA bashing did not care about the truth and while making sure the cameras were on her, led the chants of “shame” “shame”.

It is interesting to note, that every time PIA comes out with something positive and gets appreciated, a wave of negativity is triggered against it. Not sure why and who is doing it. Although the reference by the lady to “take your passengers to Raiwind” is a sure sign that the she was upto a political campaign and not a PMLN supporter. There surely is a concerted effort to sabotage the positive changes.

From the news we are reading, it does seem that the airline is trying to improve. Baby steps, but still steps in a positive direction. Yet, there is a force working against them.

For a change, we should all really try and get our five minutes of fame saying something positive of country!!

Vital Signs returns to a Pepsi commercial and it’s absolutely heartwarming! #PepsiGenerations

Sometimes one can’t help but be transported back in time. It could be a certain smell, food, a song or just a vision. Nostalgia is a great way to feel good. Pepsi knows that very well, so they’ve given us one of the most Nostalgia -inducing ads ever!

With Fawad Khan time traveling through the 60’s to 70’s, 80’s, 90’s, and the present, the ad gives us everything and takes us back in time. All it takes is one sip and we get to see the amazing cars from the 70’s and when Fawad goes to the 80’s dancing to the beat with Zoheb Hassan. Who knew Fawad could moonwalk! Craving a pepsi, he is then taken to the 90’s where Pakistan celebrates the glory of their world cup win from ’92. ‘Vital Signs’ makes a guest appearance and Waseem Akram is there to party with him, and as soon as he sips another can, he is greeted by none other than Reema! Time travel never looked more beautiful. Next sip and he is in the 2000’s with all of our favorite band, Kashmir!

From paying tribute to music throughout Pakistan’s history and taking along the faces of Pepsi through generations, Pepsi knows what Pakistan loves and is giving us just that; an advert loaded with our favorite moments, faces and tunes from History. This is what Pepsi symbolizes for us; transitioning from the past into the future and showing that we have come a long way and will continue to thrive as a society that gives its artists the love they deserve; and Pepsi is there to mediate just that.

In short, the ad is about our love for our nation, and how Pepsi brings us all together. Like in a school canteen with boys of all classes gathered and sharing their excitement, over a bottle of Pepsi; Pepsi brings our nation together.