Fashion & Lifestyle !!

Ideas Home Autumn /Winter collection has hit the stores.

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IDEAS HOME has become first choice over the years for women and men who love to renovate, refurnish and keep their homes look better than anyone and all the times. There are many reasons for IDEAS HOME becoming their first choice. First is of course the design and aesthetics which are truly international and fused perfectly with local touch. Secondly, it’s the price point. IDEAS HOME has actually inspired many to keep their homes and lifestyle updated with almost any dent on the pocket. Third is the easy availability. IDEAS is located all over the country and In Karachi every area has almost one of IDEAS store.IMGP5723

So lets talk about what is the brand offering for the upcoming season of Autumn / Winter.

In one word: Fantastic stuff!

Karachi unlike other cities really doesn’t get as cold but having said that, you still can’t deal the cold without the winter essentials. IDEAS autumn/ winter collection is so smartly done that it goes with all the seasons and all year long.IMGP5661

What I loved about IDEAS Fall Winter 2016 collection is that it offers a versatile full bedding collection, featuring pure refinement of design and patterns, from blends of ethnic, traditional and modern style coordinated with contemporary prints, and patterns.

Other than the bedding, what you will absolutely love is their out of box home accessories and bathroom line, and there too you will find options where you can easily color coordinate with the bedding collection. And Again the price factor is amazing! very very very reasonably priced.IMGP4415
The collection is completed with the our exclusive out of box home accessories and bathroom line, as always perfectly coordinated with the colors of the bed linen collection.”


Blanket Cushions: Very innovative cushions that when opened play the role of blankets. Here are some of the images. I just love the prints here.

Luxury bed collection Golden Glow and Blossom: What a Master bedroom Master bed needs is these autumn wintery luxury collection of Golden Glow and Blossom. With themes of Persian flora and geometric prints, it will bring the class out of your bed room.

Kids’ collection: Finding Kids collection at a price that makes some sense is impossible unless you visit IDEAS store. Give it a look.

Velvet Cushions: You will instantly fall in love with these cushions. And if you ask me what gifts to buy for relatives and friends this Bakra Eid. It’s these smooth, trendy and with lots of vibrancy Velveteen cushions.

Easy Care Collection: Non iron bedding collection that saves your time when ironing bed sheets, duvet covers and pillowcases. Easy Care collections prints are AMAZING ! Aqua cube and Jaipur prints are the best I have seen in many years.

So yes, I have shared my favorites with you, Do let me know if you pick any of my recommended ones, do share a pic Blossom

Where to buy: IDEAS is located all across Pakistan, but yes if you want to shop ghar bethay: is the link! Well you can shop anything from this link, from Gul ahmed’s womens, menswear and ofcourse Home !

Happy Shopping


Author: umairhmirza


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